Are you ready for the most innovative experience of the year?

Campus Party 2017 is coming to Milan. From 20 to 23 July, the capital of Lombardy will become home to the hippest tech and innovation event around right now.

This international festival brings together talent between the ages of 18 and 28, the most innovative companies in the business world, institutions with a focus on technological development, future-oriented universities and many other leading players in the world of innovation. It is a chance to have discussions, work together and plan for the future of the technological and digital age.

Over 2000 talented youngsters (Campuseros) and more than 5000 daily visitors are expected at the MICO (Milano Congressi, the venue for the Campus Party).

A dynamic, almost magnetic event, Campus Party’s schedule is a packed one. It looks set to be a non-stop three days, with initiatives taking place 24 hours a day.

Satisfying the participants’ hunger for knowledge and thirst for innovation will be speeches, workshops and entertainment, the majority of which will take place in the Arena area. The space will host interviews, talks and round-table discussions designed to allow the Campuseros to work as a team.

Campus Party will also feature test areas where the Campuseros will be able to try out the latest tech products and companies can showcase their most innovative projects. The Experience area, meanwhile, is an experimental zone focused on the future – visitors can expect drones, hi-tech installations, simulators and VR devices.

Don’t miss Campus Party’s CPHack hackathons, which are being sponsored by private companies and public bodies looking to put the talented youngsters to the test and offer the brightest participants the chance to work on innovative, hi-tech projects.

One of the most hotly anticipated CPHack events is “App in the City”, a call for ideas sponsored and promoted by the City of Milan, which is one of the Campus Party sponsors. The event will challenge talents, start-ups and digital companies to design a smartphone app that best summarises the myriad possibilities offered by Milan.

The challengers must bring a range of different information and services directed at specific target audiences – tourists, inhabitants, children – and supplied by institutions or private companies together in one virtual space. The app must be well organised and intuitive and should reflect the soul of Milan: an increasingly connected, digitalised and citizen-friendly city.

Above all, “App in the City” must be comprehensive and easy to use.

So what’s the aim of the project?

To combine innovative bespoke services for children – and parents – with travel and traffic information, useful information for sporty types and tourists and even full-scale settling-in packages for foreign visitors. It is sure to be a very competitive contest, with the prize of a direct contract and a €40,000 budget for the development of the Campus Party’s hackathon’s winning project up for grabs.

Applications for Campus Party are now open. If you’d like to do more research, sign up or find out more, please visit the official website.